Consumers passionate about a product may create "earned" media by willingly promoting it to friends, and a company may leverage "owned" media by sending e-mail alerts about products and sales to customers registered with its Web site.
对产品充满热情的消费者可能会通过主动向朋友推荐产品来创造'赢得的'媒体，而企业则可以通过向在其网站上注册的客户发送电子邮件，告知产品和促销信息，来利用'自有'媒体。
But in some cases, one marketer's owned media become another marketer's paid media - for instance, when an e-commerce retailer sells ad space on its Web site.
但在某些情况下，一个营销人员的自有媒体会变成另一个营销人员的付费媒体——例如，当一家电子商务零售商在其网站上出售广告位时。
obsessed with online shopping at certain Web sites.
他们沉迷于在某些网站进行网购。
But that very anonymity is also behind the explosion of cyber-crime that has 1 across the Web.
但正是这种匿名性也是网络犯罪激增背后的原因，这1在互联网上发生。
Last month, Howard Schmidt, the nation’s cyber-czar, offered the federal government a 4 to make the Web a safer place – a “voluntary trusted identity” system that would be the high-tech 5 of a physical key, a fingerprint and a photo ID card, all rolled 6 one.
上个月，国家网络事务协调员霍华德·施密特向联邦政府提出了一个4，以使网络环境更安全——一种自愿可信身份系统，这将是实体钥匙、指纹和照片身份证的高科技5，所有这些功能都整合在6。
例句取自历年考研英语真题，翻译为机器生成，仅供学习参考。