Our products succeed when they become part of daily or weekly patterns,” said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year.
消费者心理学家卡罗尔·伯宁(Carol Berning)说,她最近从宝洁公司(Procter & Gamble)退休,该公司去年销售了760亿美元的汰渍(Tide)、高露洁(Crest)等产品,"我们的产品只有在成为日常或每周习惯的一部分时才能取得成功。"
Rather than cloaking his exit in the usual vague excuses, he came right out and said he was leaving "to pursue my goal of running a company.
他没有像通常那样用含糊的借口来掩饰自己的离职,而是直接表示他离开是为了"追求自己经营公司的目标"。
McGee says leaving without a position lined up gave him time to reflect on what kind of company he wanted to run.
麦吉表示,没有事先安排好职位就离职,让他有时间反思自己想要经营什么样的公司。
Consumers passionate about a product may create "earned" media by willingly promoting it to friends, and a company may leverage "owned" media by sending e-mail alerts about products and sales to customers registered with its Web site.
对产品充满热情的消费者可能会通过主动向朋友推荐产品来创造'赢得的'媒体,而企业则可以通过向在其网站上注册的客户发送电子邮件,告知产品和促销信息,来利用'自有'媒体。
If that happens, passionate consumers would try to persuade others to boycott products, putting the reputation of the target company at risk.
如果这种情况发生,热情的消费者会试图说服他人抵制产品,从而危及目标公司的声誉。
例句取自历年考研英语真题,翻译为机器生成,仅供学习参考。